Ethics in PR

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Ethics in PR – an interview with Orchard MD Steve Falla from Spike Productions on Vimeo.

Steve Falla provides an insight to responsible ethics and morals in PR and explains why a clear code of conduct is essential to ensure the industry can been seen as being credible communicators.

Steve has three decades of experience in media circles, the last 20 years working in PR. A former Heart of England Journalist of the Year, he leads Orchard’s Guernsey based PR consultancy team and specialises in providing public relations advice to clients in the financial services and professional services sectors. Steve is Chairman of the Chartered Institute of Public Relations’ Channel Islands Group.


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